MK319 - Public Relations

This course focuses on public relations and issues impacting that vital business function including the effective practice of communication between organizations and their publics; the study of public opinion research, media relations, public communication campaigns, and consumer identity; and representational ethics. Students may write news releases, conduct surveys, and design integrated campaigns.

Credits

3

Prerequisites
EN 102 or EN 103.
Last modified
09/28/2018 - 14:51